Apple & Nike Partner With Fitness Equipment

After the very successful launch of Nike + almost two years ago, Nike and Apple have now partnered up with major gym equipment manufactures such as Life Fitness, Precor, Star Trac and Technologym to make their cardio equipment Nike+ & iPod compatible.

Look for these fitness equipment machines to be able to track your workouts to your iPod and Nike's website.

Okay, I've gotta toot my own horn here for a second...A year ago when working for a local Seattle consulting company, I helped our sales team pitch a job to Precor, the equipment manufacture. I was in charge of market research and the direction we would take in with how we would help them. My conclusion was that iPod integration was essential. I saw the grand success Nike+ was having at the time, and knew they needed to partner in some sort of way to integrate the iPod. Regardless of how they got to their decesion to do this...they did!

Can't wait to see the products in action.

Advice to gym's nationwide...start purchasing these cardio machines...it will pay off in major dividends.